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How Can Women's Clothes Shop Be More Popular?

2015/10/14 11:05:00 26

Women's ClothingDecorationShop Strategy

The window is the "eye" of the shop. Whether the face of the shop is charming or not, this "eye" plays a decisive role.

Window display is an expression of art and an important way to attract customers.

In the commercial streets of any commercial city, there are countless people watching and appreciating in front of the window. They are crowded and talking, as if they are enjoying a famous painting.

Enjoying the shop windows in Paris's Champs Elysees is still a very popular tourism item.

Therefore, the exclusive shop can not have no windows, and can not despise the display and display of windows.

Facts have proved that it is foolish for some stores to rent windows to personal stalls.

First of all, decorate style.

The formal beauty of women's shop decoration is very important in fashion shop decoration.

Modern style, classical style.

Chinese style

European style, post-modernism and Barok.

The choice of decoration style should be consistent with the style of women's clothing sold. This is an important principle to determine the style of shop decoration.

Secondly, women's clothing shop decoration is best to find decorators who have experience in decorating shop.

And has been on-site observation of the construction, where to make specific details of how to explain to the decoration designers, do not wait for them to get up and complain again, so that the relationship is not easy to deal with, not decoration effect is not achieved, that is, waste time.

In addition, the specific time to tell the designer, the shorter the better, but the premise is that the work must be done meticulous.

There are still some situations, such as some places that are made by themselves.

But when it is actually decorated, there is no way to do it concretely. At this time, we must remember the same effect that can come out. In particular, the choice of material, do not use any high-end stuff, as long as the appearance effect can achieve the desired goal of OK. After all, decoration is not used for many years at the same time. Moreover, if there is no ideal target in some places, we should start our brain.

style

And color matching!

The image of women's clothing store is closely related to the name and trade mark.

In recent years, many people have been caught in a misunderstanding when choosing shop names. They just want to pursue the new hall and fashion, while ignoring the internal relationship between the shop name and the store itself, giving people the feeling of being neither fish nor fowl, such as "big brother", "rich", "gentleman" and "big money".

Shop names should be distinctive, but they should not be too far away from the topic. Through the store name, customers can know what your merchandise is.

That is to say, the name of a food store should be like a food store, and the name of a clothing store should be like a clothing store.

A good shop name should have three characteristics: one is easy to pronounce, easy to remember; the two is to highlight the business nature of the shop; three, it can make a deep impression on people.

With a good shop name, we need to design corresponding trademarks.

Shop name is a kind of character expression, trademark is a pattern description, the latter is more impressive.

trademark

We must strive for simplicity and beauty.

A Magori store, which specializes in women's socks, uses the logo of the British flag as a trademark. It has a huge British flag hanging in the shop and printed on all the wrapping paper, which is particularly eye-catching, which has achieved good sales results.

In addition to the name of the shop sign, the choice of the font and the integrity of the font should be considered.

When we go to the street, we often see some very good shop names, but use the crooked fonts to be embedded in the signs on the front door. The wrong characters and traditional characters are common, and even use some words that are hard to create.


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