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The First Step In Building Trust Is Listening.

2015/4/18 19:58:00 23

Sense Of TrustListeningMarketing Strategy

In the sales process, you must spend at least half the time building trust.

Many salesmen think that topsales (top salesperson) is very good at speaking. In fact, the real topsales rarely talks, but sits there listening carefully to make a good listener.


First, you have to ask good questions.

At the beginning, the top salespeople kept asking, "what interests do you have?" or "why do you buy your car now?" "why do you work in your current job?"

open

Topic of conversation

Let customers start talking.

Everyone needs to be understood and needs to be identified, but the best way to be identified is to listen carefully to his speech.

Because in modern life, few people are willing to listen to others, everyone is eager to express themselves.

Opinion

So if you can do a good job of listening at the very beginning, you and his sense of trust are already established.

Second increase

Sense of trust

The step is to praise him and praise him.

For example, "you look great and handsome today!" and it is a sincere compliment, not a perfunctory.

Remember, praise builds trust.

Third is the constant identification of customers.

The customer may not be right, but as long as he is right, you should start to identify with him.

The fourth is NLP, the "imitation" of the "neural language course".

We all know that people speak faster and slower, as I speak faster, so usually I can communicate with customers faster, and I speak slower customers will lose a lot of trust and influence.

So when I sell every time, I will constantly adjust.

The speed of my speech is in line with the speed of speaking.

The fifth is the professional knowledge of products.

If you don't have a complete product knowledge, customers will not trust you if they ask three questions.

The sixth is wearing.

Usually, when a person does not know a book, he reads the cover of a book to judge whether the book is good or bad.

Before a person knows another person, he looks at his clothes.

So dress is very important for a salesperson.

Remember, always dress for success and dress for victory.

Seventh, we must make thorough preparations before sales and prepare them in detail.

It is best to thoroughly understand the background of customers before visiting customers, so that customers will have more trust in you.

Eighth, the most important thing is that you must use the customer's testimony.

Because customers often say, "OK, if you are right, prove it to me!" so the testimony is very important.


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