Which Brand Of Clothing Brands Will Dominate The Market?

Winner

Primark

Primark, the main Irish retailer, has released its impressive performance in 2014.

As of September 13, 2014, business revenue grew by 16% to 4 billion 950 million pounds ($7 billion 920 million) over the previous year, according to analysts.

The sales space in this sector has grown by 4%, plus the new opening stores have excellent sales.

。

The adjusted operating profit margins increased from 12% in the previous year to 13.4%, while operating profit grew 29% to 662 million.

Primark began to expand the French market in December 2013, and plans to land in the northeast of the United States in 2015, and will open as many as 10 stores in 2016.

Geox

And Geox, the retailer, also came out with good news. It recovered its surplus in the first nine months of 2014 and confirmed that it has returned to the track of growth.

Although the economic situation of the main market of the company is not clear, the net profit (net profits) in the first nine months of 2014 is still 4 million 500 thousand euros (5 million 600 thousand US dollars) compared to the 8 million 500 thousand euro loss in the same period of the previous year.

Net sales (Net sales) rose from 618 million 100 thousand euros to 668 million 400 thousand euros, growing 8.1%, while the main market of Italy, though still in the economic downturn, sales grew by 13.6% to 225 million 900 thousand euros.

Sales in Europe grew by 8.5% to 294 million 800 thousand euros.

Actively developing the company's multi brand pipeline, pre purchase and distribution network and supply chain specialization standards are regarded as an important factor to support the success of the company.

Marks & Spencer

Marks & Spencer, the third-largest clothing retailer in the UK, has been marketing in 54 countries and has been protected from the scandal of purchase through its corporate moral commitment.

These are included in the sustainable development agenda of the enterprise's "2020 A plan". The agenda also includes a fair and reasonable mode of living wage, and a plan to cooperate with the Oxfam aid organization, which aims to achieve the annual intake of 20 million garments by 2020.

On the other hand, the financial performance of the company in 2014 was mild and moderate. Although the sales of women's clothing had a bright 1.3% growth in the five months before this year, the revenue of clothing and footwear for the half year ended September 27th declined by 1.6%.

Gap Inc.

Gap Inc., the US retail giant, is accelerating its expansion plan in Greater China. It expects to open 100th stores in mainland China by the end of 2014, less than four years since the brand opened its first store in Shanghai and Beijing in 2010.

Gap also plans to accelerate the expansion of the Taiwan market, will open the first exclusive store outside Taipei, and has opened five stores in Taiwan since March 2014.

The retailer has also tried to use the virtual wall technology in the store to expand the full range of omni-channel products in mainland China, Hongkong and Macao.

The net profit for the 13 week ended November 1, 2014 rose to 4.2% from the US $337 million in the same period in 2013 to US $351 million.

H&M

The Swedish fashion giant Hennes & Mauritz (H&M) expects to launch online stores in eight emerging markets in 2015 for its international marketing plan.

The retailer will open online stores in Belgium, Bulgaria, Czech Republic, Hungary, Poland, Portugal, Romania and Slovakia in 2015.

The company also plans to open its first store in India, Peru, South Africa and Taiwan in 2015.

In September 2014, H&M used the new e-business website in Italy, Spain and Mainland China. Its online store has made brilliant achievements. The company also disclosed plans to expand its new e-commerce market.

H&M estimates that its sales in October 2014 grew by 14%, growing by more than 4% of analysts' forecasts, and 8% of its forecast in September.

Losers

Aeropostale

Aeropostale, an American Teenager retailer, is camping on trying to maintain its youthful and changeable young customers, and analysts have warned that the retailer needs to be innovative and repositioned in the coming year to remain competitive.

Aeropostale is stepping up its pace to end its poorly performing Stores - it is expected to close 175 stores in the next few years, accounting for about 20% of its total brand stores.

According to analysts, the products that the retailer has successfully launched in the past -- T-shirts, hoodies and jeans -- no longer attract young customers, and the group's efforts to introduce more fashionable and conforming merchandise types have also proved to be problematic.

Asos

Asos, a UK apparel retailer, has estimated its overall performance in 2014. Due to strong Sterling appreciation, investment in operations and fire in its main distribution centre, sales increased, but profits declined.

By the end of August 2014, the pre tax profit had declined by 14%, down from 54 million 700 thousand pounds in the previous year to 46 million 900 thousand pounds ($75 million 800 thousand) in the 12 months.

The company said it had experienced a "challenging year" because of its difficult international trade environment and fire.

Although its sales grew by 27% to 955 million 300 thousand, retail gross margins fell by 210 million.

Tesco

Tesco, the retail giant, announced in 2014 October that it was being investigated by the Financial Conduct Authority (FCA) in 2014 after publishing its overvalued message of 250 million pounds ($408 million 100 thousand) in the first half of the year.

Tesco said that FCA has started a comprehensive investigation after the exaggerated news announcement. At present, it is the main subject of independent review by Deloitte, an accounting firm.

Accounting error refers to the first half year's earnings of retailers, which is far below the original expectation - less than 25% of the estimated value.

La Senza

Despite high-ranking talks with several retailers, La Senza's stores in Britain were shut down after managers failed to find buyers in the UK.

Following the failure of efforts to make underwear retailer La Senza more commercial in July, Robert Moran, Michael Jervis and Stuart Maddison were appointed as managing managers of Marnixheath Ltd., dealing with the pactions of La La in the UK.

The company has La Senza franchise in 55 stores in the UK, which is the second time that the company has entered into the management category.

The closure of the shop resulted in 253 employees losing their jobs.

The franchise of La Senza in Canada and around the world seems to have not been affected so far.

Bon-Ton Stores

Traffic jams and unusually warm climates are the main culprits of Bon-Ton Stores, a US Department store retailer, who cut its annual expected performance in the third quarter, resulting in a huge net loss.

In the three months to November 1, 2014, net losses rose to $11 million from 900 thousand US dollars in the same period in 2013.

Gross margin declined by 29 percentage points to 36.3%, mainly due to the increase in the related distribution and distribution costs of the company's development of full line sales, partially offset by the net markdown rate.

Total sales fell from $651 million 200 thousand to $642 million 700 thousand, down 1.3%.