2013 China Sports Fashion Trends Released

In the 2013 fashion movement, we cast aside the prediction of 2012, let us feel the power of light, and feel the power of the earth, the universe and the source of human spirit. Animated plants and creatures bring us energy, blending elements from other lands and ancient times to celebrate the great and exotic atmosphere.

And the street has become the protagonist of the power of innovation, for our interpretation of a fashion and sports symphony.

Spiritual origin SpiritualOrigin

This series of inspiration comes from nature itself, advocating the original energy aesthetics of light, wind, earth and water, expressing human's essential pursuit of spiritual and material factors.

People seek the balance and freedom of body and mind by exploring the spirit and the inner world, and the "Zen" culture in the east becomes an important fashion guiding force.

Color: azure ash and soot constitute the tone of the story. The tone seems to be clear through dyeing and washing.

Deep carbon ash and ink blue outline the ink and wash mood. The warm sand and khaki balance the coloring of the whole, while light yellow and washed powder color become important highlights.

Design: influenced by Zen aesthetics, tracing back to the source in design, laying stress on the application of basic shape design elements, emphasizing the characteristics of materials and the texture of nature: minerals, rocks, desert, sunlight and sand.

From the basic style of Zen style to the matching of elementary geometric shapes, the oriental traditional pattern is endowed with

Vital energy VibrantEnergy

This series is inspired by spring's vitality and various organic shapes and elements.

No matter what the situation is, mankind is always moving forward with hope.

Soft, bright colors and vibrant plants always inspire people to yearn for a better future; the organic and microscopic world of flowers, such as the scene, fiber materials, bacteria, and so on, has stimulated new design energy.

Color: it comes from the fresh and natural color of plants, showing a clean pink tone; grass green, tender pink and yellow soil remind people of the vitality of the garden; indispensable is the ecological sense of organic light green and olive green.

Design: advocating botanical design is like being in the green space and garden in spring, full of vitality and energy, emphasizing its organic and ecological essence. It is also endowed with more bright and energetic colors and elements, becoming a new bright spot of eco organic sportswear. In the organic evolution environment, bacteria, fungi, mushrooms, plankton, seaweed and lichens all inspire the new bionic design concept of vitality.

The design of a natural micro organic world and perceptual design is introduced into outdoor high performance sports.

Foreign travel ExoticTravel

Rich exotic, leisurely retro episodes, various decorative elements and styles intersect.

The importance of China, India, South America and Russia in the economic field has been mapped to their influence in the fashion industry. The mysterious tropical Africa has also become one of the unexplored areas that people aspire to, thus forming an important trend in the sports field next season.

Color: rich decoration style brings a variety of colors of exotic feelings.

The rich earth color, dark purple and indigo blue create an exotic atmosphere; the thick tonal plant green and brown red emit strong tropical customs.

Beach beige, light blue and carbon black.

Design: thanks to the memory of the economic boom of 1920s and the good times of 1950s, it has evoked people's pursuit of classic Hawaii style and cruise style.

The foreign style geometric figure formed by constructivism has become a new interpretation of totem. The revival of tropical nomadic style combined with simple bold basic colors has become the expression of new national style.

This will be an important design direction for sports next season, such as surfing, outdoor, skateboarding, bicycling and so on.

Edge city CityEdge

A collision between the urban style and the new generation of rebellion and anti traditional styles is a new look at the new urban population, focusing on the urban fringe and anarchists.

They want to express themselves and express themselves in a more extreme and personalized way, reflecting the diversity of society and become an important driving force in the field of sports and fashion.

Color: orange yellow, canary yellow, crystal powder, water blue, and other loud and loud colors, reflecting the dull contrast of the gray sky, dark blue and dark coffee in the city sky, conveying a strong sense of contrast and rhythm.

Metallic and dirty old and old.

Design: the city has become a new theatre of mixed art and niche art, which can generate strange designs.

Rough texture, vivid colors and free patterns are combined in this theme.

Influenced by the DIY style, they prefer modeling to collision.

The style of street clothes mixed with punk, creating a positive modern Utopian style.

Pay tribute to the arrogant 90s street style with old design details, newly developed materials and innovative printing and decoration technology.

VIFF STYLE popular research institute

VIFF STYLE popular research institute brings together the professional and resource advantages of the three authoritative organizations of China Textile Information Center, China Fashion Color Association and national textile product development center. It is the most authoritative and professional fashion research and dissemination agency in China's fashion field. Its research directions include lifestyle, market consumption, fashion color, textiles, and so on.