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H&M The Same Store Sales In September Declined The Most In Two Years.

2011/10/20 14:42:00 16

Sales Decline

Swedish fashion, foreign media reported.

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Hennes & Mauritz AB said H&M's same store sales fell 7% in September, the largest monthly decline in two years.


H&M did not make such a poor performance in September.

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It is possible that many of them also have abnormal warm weather in most Western Europe and the depressed mood of consumers in the euro area.

The brand's largest monthly decline in same store sales has been the biggest drop since its 9% decline in November 2009.

According to local currency, sales increased by 3% in September, but also lower than the 8% increase in August, according to H&M.

In September 2010, H&M's same store sales increased by 8%, and sales increased by 16% in local currency.


H&M is currently the world's third largest fashion retailer, with 2363 stores worldwide as of September 30th.

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In the same period last year, there were 2111 stores.

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