Men'S Clothing Brand Rich Birds "Take Advantage Of The Momentum, Big Rise"

Recently, Bird of wealth Men's wear is strong. brand Strength in the Fifth China brand festival includes the "2011 brand China Gold spectrum Award" clothing industry ten strong "and" brand China's "best credit award". As a strong rising brand, rich birds Men's wear Not only has it been named the "2011 brand China (clothing and clothing) Summit Forum", and has become a research case of this forum.

As the largest and most influential annual brand event in China, the Chinese brand Festival is co sponsored by the brand China Industry Alliance and the China International Chamber of Commerce. It is a display platform for China's independent brand image and comprehensive strength. Liu Donghua, vice chairman of the ten NPC Standing Committee, Cheng Siwei and executive chairman of the brand China Industry Alliance attended the event.

In recent years, with the increasing strength of rich men's clothing, the continuous development of channels and the continuous improvement of brand awareness, the rich men's clothing has gradually become a dark horse in the Chinese clothing industry. The brand value of the world brand laboratory has been up to 9 billion 82 million yuan. At present, Fu Fu bird men's clothing is moving towards the top brands of Chinese commercial casual menswear, and its future potential is well received by the industry.

For this award, the award-winning site interviewed by Hong Huihuang, President of the clothing business division of the richest bird group, said, "the best product of men and women in rich birds is talent, and the biggest advantage is the team." Hong Huihuang revealed that Fu Fu bird has always been committed to building a team that "grow together and share together", including the internal team and the external upstream and downstream teams. They belong to the large group of rich birds. They are interest groups, honor communities and spiritual communities. After years of thick accumulation, the rich birds have taken off today.

And this has become the research case of the brand China (clothing and clothing) Summit Forum. Hong Hui also used the history of rich birds in the past few years to explain the theme of this forum: "the key to the development of brand enterprises" - "potential". "Industry potential, upstream and downstream potential, product potential", Hong Hui used these three "potentials" to sum up how rich birds have been "taking advantage of the trend" in recent years. It is to find the "potential" that helps us to grow rapidly. "Rich birds and men's men's clothing" can "take advantage of the trend and grow up with big names" under the "heaven, time, place, and harmony".

"First, on the impact of the market, the 12th Five-Year plan put forward the policy of supporting the development of independent brands and expanding domestic demand, which is a double historical opportunity and will expand the market space of the rich birds. Secondly, on the impact of the brand, the rich bird from an integrated group to a comprehensive listing group, including a large number of brand promotion activities before and after the listing, will play a great role in promoting the popularity and reputation of the brand. Third, in the integration of resources, the promotion of listing work will further promote internal and external integration, and all internal management will be more formal and systematic, which will lay a solid foundation for the development of enterprises." at the scene, the upcoming listing of rich birds has become the focus of media attention.