Cartoon - Romantic And Innocent In Children'S Clothing Design

On the basis of practicality, the most "romantic and innocent" design should be the design of children's clothing. Because the target of service is children, so in addition to caring, there are also expectations and prospects for their future, and good design also has guidance for children. In this design, the use of fairy tales plays an important role.

Children's clothing, fairy tales, Xu has the same "child" in the phrase, so there are countless links. In fairy tales, there are clear truth, goodness and virtue. In the design of children's clothing, there are simple and bright colors, carefully selected materials, and comfortable shapes. It seems that this is not enough to explain their connection. However, a bridge in the middle makes it clear that their connection is "cartoon". "Cartoon" was born as a vivid form of fairy tales. It is simple, clear, relaxed and lively. Its most loyal audience is naturally children. It is precisely for this reason that it has been widely used in children's clothing. We are familiar with "Mickey Miao", "Snoopy", "Garfield" abroad, "Doctor Frog", "Blue Cat" in China

In terms of business operation, the use of cartoon patterns in clothing is a very effective marketing method. Children will buy clothing because they love the "characters" in cartoons; On the contrary, they also want to know the story of "it" because they wear clothes with cartoon characters painted on them. In this way, cartoon characters will also be deeply rooted in the hearts of the people. It is a process that complements each other and goes step by step. The "Blue Cat Adventure" often seen on TV recently is a good example, and for children's clothing design, this process injects "life" into children's clothing design.

The so-called "life" refers to the vivid cartoon characters with rich personality characteristics in cartoons. They tend to have different personalities, such as Mickey Mouse, who is a bit shy and clever, Donald Duck, who wants to take advantage but always has bad luck, Garfield, who is lazy, gluttonous and sleepy, and Doctor Frog, who is calm and knowledgeable... They all have their own characteristics, have their own narrow personality weaknesses, belong to different fairy tale spaces, and have different experiences in fairy tales, They come from different creators, even from different countries, but they also have a very similar common character, that is, good, brave, fearless in the face of danger, pay attention to friends, and will step forward when it is critical, choose justice, defeat themselves, and finally succeed, or they have a strong desire to learn. This obviously reflects people's call for truth, goodness and virtue. Putting him on the design of children's clothes is a guide for children to distinguish right from wrong. Cartoon patterns are not just simple decorative patterns here. They represent a vivid life and have a moving story. If cartoon has injected life into children's clothing design, then cartoon pattern should be a "mouth" telling the story of good people, because it is through it that we hear the good world.