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Brand Clothing No Static Low-End Clothing Increased 10% Potential

2010/9/11 9:37:00 51

Clothing Brand

Recently, a piece of

Autumn dress

The news of price rise is widespread because cotton production is declining and demand is increasing.

cotton

The price has soared by 25%, so the price of autumn clothes is going up this year.

Others predict that the autumn winter clothing price will increase by 20% this year.

However, journalists have investigated seven or eight brands in recent days, and found that only 1 brands of clothing have risen slightly, while low-end clothing prices have risen by nearly 10%.


The day before yesterday, the dew dropped and the summer heat gradually disappeared.

Changed season for equipment, our city autumn clothing has been fully listed.

Cotton prices have risen this year, and the news of clothing prices has been circulating. Reporters visited the market and found that there was no marked rise in brand clothing, and the price of low-end clothing had increased by nearly 10%.


  

Brand clothing

Looking at the autumn market, it is not easy to raise prices.


The day before yesterday, the reporter saw in International Trade Building or Cetra Building that most of the brand clothing stores have already launched the autumn clothing, and the share of summer wear has been very small.

"This summer is hot and long, so the autumn listing is later than before."

La Natsu Bell's sales staff told reporters that the brand launched the autumn clothing from the end of August, and the price did not rise but dropped slightly.

"Autumn suit is expected to be available next weekend."

Zhang Wenjie, general manager of International Trade Building or Cetra Building, said that in general, brand clothing was quicker, and autumn clothing was already on sale. The clothing sold by supermarkets was later, but it was also listed at the latest next week.

He said that the first two quarters of the clothing market is generally not good, manufacturers are optimistic about the autumn market, and therefore will not easily raise prices.


"For brand clothing, cloth cost is very small."

Zhang general manager said that the increase in cotton prices on the cost of pulling is not large.

In addition, the brand clothing dealers are mostly 65% off and 60 percent off take the goods, and the profits are mostly realized in the circulation link. Under the current market competition situation, generally do not raise the price directly in the terminal.


Low end clothing: chain reaction has risen 10%


And in the three North clothing market, the chain reaction of cotton price rising has already appeared.

Zhang Xiaoyun, a shopkeeper who sells popular women's clothing, told reporters that she had entered the wholesale market of clothing in Sijiqing, Hangzhou. Before that, she did not feel any price changes. After entering several autumn clothes, she found that wholesale prices had gone up.

For example, a short cotton autumn suit, last year's wholesale price of 30 yuan, this year to 35 yuan.

Wool comes out on sheep, and retail prices naturally increase.


Ms. Liu, who is buying clothes in the market, also thinks autumn dress is expensive.

"I am going to buy a long sleeved shirt for my husband and son. Before buying 100 yuan, I can buy two pieces, and now I pick two styles and good quality ones. The shopkeeper does not sell 100 yuan, and I have to add another 10 yuan."


Other shopkeepers told reporters that they were worried that wholesale prices would continue to rise, and that a few of them who knew each other would go together to sell some marketable styles.


Industry Association: factory prices will not rise to the terminal.


The reporter then contacted Lu Weijun, Secretary General of Sheng Shan cotton clothing industry association.

"Without 25% exaggeration, raw material prices have risen by about 10%."

Lu Weijun told reporters that the supply of raw materials is no problem at present, production is not affected by raw materials.

The price of raw materials has been adjusted accordingly, and the factory price has also been adjusted. For example, the shipment of cotton padded goods to the northern region is raised from 30 yuan to 32 yuan.

"Orders are not affected, dealers understand."

Lu Weijun believes that cotton prices will continue to rise in the latter part of the year, but there will be no movement in the terminal consumer market. After all, the cost of raw materials only accounts for a small part of the clothing value. It does not have much pulling effect. Besides, the price rises too much and consumers do not buy it.

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