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Business Promotion Makes Bed Products In The Off-Season Not Bad. The Export Of Textile Enterprises Is Increasing Significantly.

2012/11/3 22:24:00 9

PromotionBeddingTextile Enterprises

 

  business Promotion Frequent activities, bed products are not light season.


According to the monitoring of China Tongzhou textile index, the price index on Thursday showed a slight upward trend, closing at 149.42 points, up 1.52 points from 147.9 last week, and the market operation is acceptable. On Saturday, the price index closed at 141.98 points, showing a slight upward trend compared with last week's price index. Despite the fact that summer is the traditional off-season sale of bedding products, businesses are advocacy through various large-scale activities, making bed products market showing a trend of "off-season".


Entering July, this is the off-season of sales bed products. Some businesses have launched summer cool Festival and anti season clearance activities, so that people who rush to buy bed products are still many. In addition, new product launches held by enterprises in the past one or two months have led to the sluggish home textile market to bring the best selling trend. With the improvement of people's quality of life, bedding is more vigorous, green and healthy. From the recent new product conference, more and more enterprises are paying more attention to the style of bed products and the innovation of flower styles, while paying more attention to the functionality of bedding products.


In summer, the sales of package products are relatively blocked, and summer supplies, such as mat, mosquito net, summer cool quilt and other summer supplies are in the peak selling season. In various activities launched by the merchants, the sales of package products are also promoted. From past market analysis, price and sales volume are inversely proportional to each other. When prices rise, sales fall, and prices fall and sales increase, this shows that consumers prefer products with higher cost performance.


Transformation Spin Corporate exports are increasing substantially.


"We began to concentrate our superior forces to fight the war of annihilation." In the third session of the 112nd Canton Fair, Yangcheng Evening News reporter found that despite the textile clothing The industry is facing difficulties at present, but there has been a substantial increase in homeopathic enterprises.


In November 1st, the head of the China Textiles Import and Export Chamber of Commerce said at the Canton Fair that the export situation of the textile and garment industry this year is still not optimistic. The data provided show that in 1-9 months, domestic textile and clothing exports increased by 0.53% over the same period last year, except for 3, 5 and September.


"Before the Chinese textile and garment industry, there were" wolves "in Europe and America, followed by" tiger "in Southeast Asia. Facing the challenges of brand and design in Europe and America and the price advantage of Southeast Asia in labor resources, Yang Yongqing, chairman of Jiangsu Su Mei Textile International Trade Co., Ltd., said that Chinese enterprises with rising costs must play their comparative advantages.


Facing the new changes in the international market, the company began to build its own brand and upgrade its own industry, and the supply chain began to distribute to the central and western parts of the country and Southeast Asia. The company's exports amounted to US $394 million in 2011, an increase of 68% over 2008, and nearly 300 million US dollars in 1-9 this year.


Wang Wei, general manager of Yin Jiaxiang Trading Co., Ltd., said that the previous products of the company were single and cheap, mainly relying on running volume. At the time of crisis, enterprises began to change their minds and begin to "eat fish tail" strategy. We should focus on the small batch and multi variety customer market, survive with the processing plant, and pick up the "short, flat and fast" orders that other large enterprises are unwilling to receive, so as to provide high-quality customers with distinctive products. Up to now, the company's Exit The amount has increased by 80%.

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