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Market Insight Leads Ou Wei To Grasp Women's Shoes Fashion

2011/12/14 14:33:00 16

Women's Fashion Market

In today's era, market With fierce competition, enterprises are accustomed to blindly follow suit, but they neglect the way to create new market "cake", so that homogenization is becoming more and more serious. This aggravates the vicious competition of the market to a certain extent. Admittedly, market opportunities are everywhere. What companies lack is keen market insight, and they are not good at grasping the trend of market development and the needs of consumers. To enhance the market insight of enterprises has become an important topic for enterprises to explore. This requires capturing, occupying and utilizing market information, deeply studying and grasping the needs of consumers, making full use of all resources of enterprises, such as technology, talents, knowledge and experience to solve the actual needs of consumers.


Throughout the domestic market, there are few enterprises with keen market insight. For example, Haier group has occupied a new market with the demand of market demand, and the washing machine of the big sweet potato has been developed by the company. Obviously, having a keen market insight is the key basis for enterprise decision making. It not only improves the accuracy of decision making and shortens the decision time, effectively avoids the waste of resources, but also enables enterprises to produce marketable products with the fastest speed and meet the needs of consumers to the greatest extent. At the same time, it also helps to improve the market competitiveness of enterprises, speed up the reshuffle of the market, thereby enhancing the position and influence of enterprises in the market.


Needless to say, women who occupy 48% of China's total population have unlimited business opportunities in their consumer market. With keen market insight, Guangzhou Amoy shoe industry Co., Ltd. has become one of the leading brands in the shoe market in China. The brand of "OWIS" shoes, which is owned by the company, is faced with the general psychology of consumers pursuing inexpensive and inexpensive products. It resolutely positioned the products in the mass consumer groups at low and medium prices, selling fashionable and fashionable women's shoes, relying on the unique design concept and exquisite material selection technology to create a personalized female image, attracting the love of women of all ages.


Because the seasonality of shoe products is very strong, especially by the trend of fashion, consumers are increasingly demanding the replacement of shoes, which drives shoe companies to make efforts to provide the latest styles of shoes. Obviously, Amoy shopping. footwear industry The achievement in this respect can be learned. The Amoy shoe industry has five specialized procurement departments to adjust the purchasing pattern in time according to market changes, and there are eight specialized distribution departments, which are made up of shoemaking personnel from all over the country. These departments have a certain prospect forecast for the consumer market in all parts of the country, and can timely distribute goods that are salable for different regions. At the same time, the combination of more than 10000 well-known shoe factory, updated the latest popular new style, every quarter has thousands of supply market, so that every consumer can choose satisfactory shoes, so it also improves consumer loyalty to Ou Weisi brand.


To make a long story short, aweis With keen market insight, we will be able to grasp the fashion trend and take the lead in the fashion industry. The speed of its future development will also be impressed by the same industry.

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