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Chlodia&Nbsp; Loud And Romantic Personality Brand.

2011/7/12 16:06:00 51

Chlodia Brand


Chlodia is from Italy.


Italy is full of rich artistic details and fashionable colors.


Time makes beautiful and flowery fashion myth become more and more intriguing.


Chlodia was established in Italy in 1975 and officially entered China in 2009 (including Hongkong).


The company enjoys the exclusive right to operate the Chlodia brand in Greater China.


The brand positioning of coco


Chlodia brings a European mixed fashion style based on original design.


The costumes of Chlodia show more meaning. Creative idea With a relaxed attitude, it is plain and frank, and it is a part of everyday life.


They like to read books in the afternoon sun, taste the aroma of coffee, like to laugh and talk in fashion party. They are fashionable women in the workplace.


Chlodia is the most original style way to deduce the free and informal lifestyle, and dress the new philosophy of dress style beauty and inner temperament culture. This is the temperament of Chlodia.


Chlodia's design inspiration is integrated into the latest European fashion elements; exquisite fabrics and tailoring are applied to detail changes and overall matching effects. The wardrobe is like a fashion puzzle. Once you find the key piece, you can always solve all the problems. Chlodia Tips and ideas for making different combinations of fashion.


She always stands at the forefront of fashion and leads fashion advocates and advocates a dynamic attitude towards life.


[target consumer groups] major consumer groups: urban white-collar workers, freelancers, professional fashion people.


Age orientation] pay attention to 25 to 38 years old (mental age), and pursue the creative life of fashion city women.


Target market: first tier cities, one or two tier trading areas, two tier cities, first tier trading areas, and three or four tier cities.


[brand origin]


In the central part of Italy, "flower capital" Florence Academy of Fine Arts, Cassie & Clara, two girls became classmates because of their common artistic interest, and during their study, they were a good match. After graduation many years later, in the summer of 1975, they met again in sunny afternoon, and met the cafe not far away from college. "Familiar strangers Cassie and Clara" are attracted by each other's personality and vigor. Two classmates who had not been contacted for many years were contacted by "clothes" in the afternoon of the sun.


Everything is so careless! Simple and natural, these two girls, who are full of fashion appreciation, are told that they are all original in dress today. Their passion was ignited in this moment. From then on, a loud and romantic personality brand of "Chlodia Cola" began to transcend the times.

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