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Beijing Consumer Association Criticized "ZARA" For The First Time; Said They Ignored The Rights And Interests Of Domestic Consumers

2011/4/22 14:23:00 253

Brand Operation Consumers

Yesterday, Beijing consumers ' association Letter to ZARA brand Of management Zara Commercial (Beijing) Co., Ltd. openly criticized its neglect of product quality and consumer rights.


The Beijing Consumer Association has conducted three comparative tests on clothing products, and ZARA products have been identified as unqualified, while Zara Commercial (Beijing), the operator of the ZARA brand, has no clear attitude so far. It is understood that since 2009, Beijing Consumer Association has entrusted a third-party quality inspection agency to conduct a comparative test of clothing products for down jacket and casual pants according to relevant national standards. After ZARA's relevant products were identified as unqualified products by the quality inspection agency, Beijing Consumer Association informed them and disclosed the test results to the public according to law.


At present, Beijing Consumer Association has publicly criticized Zara Commercial (Beijing) Co., Ltd. and asked it to properly solve the losses caused to consumers due to product quality problems. The reporter learned from the Beijing Consumer Association that the Beijing Consumer Association will send a letter to ZARA's Spanish headquarters recently, hoping that it will urge Zara Commercial (Beijing) to comply with the relevant laws and regulations of the People's Republic of China, respect the legitimate rights and interests of Chinese consumers, attach importance to product quality, take effective measures, and properly solve the losses caused to consumers due to product quality problems, Fulfill the legal obligations of its operators.

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